Hardware Tools large enterprises blog marketing tips

 Seamer , attic shelves News blog marketing platform as a new way of marketing on the Internet , has been adopted by a large number of hardware and tools businesses. Blog marketing is the emphasis on protracted war , if the company knows blog marketing techniques , so it is easy protracted blog marketing . Now on the " hardware business blog marketing strategies and operating skills " as the theme , with the majority of users in-depth discussion.
 
    What skills accumulated in blog marketing ? " When , Cheng replied that many aspects of this technique , conclude there are about nine , namely:
 
    Skills I: Looking marketing resources , determine the direction
 
    Typically, hardware tools companies considering locating blog should first consider what a blog site , individuals or enterprises with which resources can be called, because the blog is the first individual basis , so it should be based primarily on their own resources to locate blog types: 1 , such as the management of the market and more proficient , you can publish the successful experience in the blog , marketing tactics , management skills , brand building , etc. ; 2 , such as certain aspects of the technology is relatively good at troubleshooting can be published in the blog technical problems , solutions, new products and processes.
 
    Correct position, and the right choice blog platform that lets marketers blog more likely to become high-quality blog , easier access to administrators and users of all ages , because there are resources , there are more long-term high-quality content distribution out to achieve the desired marketing results .
 
    Skills II : Knowledge bypass, marketing singing
 
    Some blog looks like a lot of content , but the basic products are introduced and recommended people read uninteresting, want people to know the company's products and services , simply connect corporate profiles, product information can be.
 
    If, however, the mobilization of enterprise technology specialists, engineers, marketers open blog , we are concerned about the technical difficulties , hot issues , the product provides technical support and after-sales service , so that we truly can learn knowledge, we will be very interested.
 
    The company will also own real technical strength and service reflected out . Enterprise product quality, largely by corporate decisions some outstanding technical experts , business services , is largely determined by the service . Potential customers and after-sale technical problem solving , we can see the true strength of the company, to create favorable conditions for the provision of products and services can also be called : Knowledge of marketing .
 
    In speaking of technical knowledge when it comes to their own product or service keywords , you can do a link to connect to their shops .
 
    Skills III: original articles, blog marketing holy grail
 
    To most of the original article , because not only like to see the original blog surfers , webmasters also like to recommend the original article , the search engines also like the original ; Meanwhile , recommended making it easier for search engines included , then the number of articles on the blog appear in major search engines . In other words: Only original articles, in order to ensure that the marketing of the article has a chance to appear in various places , so that users find business goals .
 
    Four Skills : good horse with a good saddle , a good article with a good title
 
    No matter how good the article , you see the title of the article is the first time before deciding whether to read the article , in order to get more attention to the article , it is necessary to take a good title for the article . Of which there are two : both to attract the eye , but also not completely a lie . Not associated with the contents of the title , it would be to see the article offensive , marketing counterproductive effect.
 
    Five Tips : blog and blog name , to have marketing value
 
    Blog names can often be reactive nature of a blog , because the particularity blog posts blog relative to other articles more easily indexed by search engines . So give your blog a name , the key is to link and promotional purposes , so that when a user searches for targets related products and services in baidu, google and other search engines , you can be routed to the front.
 
    Tip 6 : In the original article at the beginning or end , with corporate names and contact information
 
    We often think : blog Introduction There are business name, products and contact details , the reader will find , and why both articles to put it? I do not want to fill QQ, MSN, do not fill the phone , I wrote an E-mail, they will give me the letter .
 
    Analysis of these two questions:
 
    The first man is that he has only been seen in the article on his own blog , in fact it is not, if indeed a good text, most of the visitors are not browse through your blog to your blog , but by others Zhuanzhai see. If you did not write the article contact , others will not Zhuanzhai your contact information , it would cause your blog visitors can contact your convenience , you can simply write " reprint make sure to keep the author and contact information, thank you ! " generally somewhat regular site and the author will leave your contact information .
 
    The second is do not realize QQ, MSN has a great advantage in dealing with strangers first exchanges, because in time , because it does not have too many exchanges concerns . So you want your colleagues or potential customers more convenient to contact you for further communication and exchange , leaving QQ, msn Tiberius phone and EMAIL are good , of course, if all contact details are left are the best.